When you find a place where you can grow, challenge yourself, and build meaningful connections, that college will become your dream school.

– Jeff Selingo

Available September 9, 2025

Dream School

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Journalist and higher education author Jeff Selingo provides a must-have playbook for families coping with a more stressful era of low admission rates and sky-high prices. Backed by unparalleled research including interviews with employers and a survey of 3,500 parents, Dream School shifts the spotlight from how colleges pick students to how students can better pick colleges.

Looking beyond the top fifty schools can connect students, parents, and counselors with quality, affordable options, but how can you tell what’s a good college? Dream School explains why elite degrees turn out to matter less than you think, why many parents and students are choosing value over prestige, and highlights 75 places where students are having great experiences and landing excellent research and internship positions.

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NEW YORK TIMES NOTABLE BOOK OF 2020

Who Gets In and Why

Journalist and higher education author Jeff Selingo gives you a peek behind the curtain of elite college admissions. He spent a year embedded in the selection process at the University of Washington, Emory University, and Davidson College. He followed a group of high-school seniors through the college search. And he introduces you to the players behind-the-scenes — the marketers, the financial-aid consultants, and the rankers — influencers who have an outsized role in who gets in and why.

The result is a narrative that dispels entrenched notions of how to compete and win at the admissions game, revealing that teenagers and parents have much to gain by broadening their notion of what qualifies as a “good college.”

Speaking

Speaking

Jeff harnesses a bank of knowledge from his years monitoring, reporting, and digging deep within the higher ed industry.
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Books

Work With Me

Work With Me

Our goal is to help academic leaders and those who partner with institutions understand the important issues, trends, and opportunities facing higher education by shaping forward-thinking content that provides both key insights and actionable intelligence.
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Media

As an author and journalist, Jeff has demonstrated his ability to translate and explain complicated ideas to a general audience. He has been quoted and his work on the future of higher education mentioned in newspapers and magazines ranging from The New York Times to The Economist (and even Food Network Magazine). He has appeared live on CBS, CNBC, CNN, and MSNBC, and been interviewed by NPR’s Morning Edition and CNN’s Michael Smerconish.

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Resources

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Which Colleges Are Really Buyers and Which Are Sellers

A new way to think about your college list: the Buyers and Sellers.

NEW, updated for 2024.

While cost is a concern, families have only a hazy idea of what their tuition bill might look like. So they don’t think about the price of college until it’s too late.

Cover of the white paper has an illustration of a hand holding a rolled document tied with a ribbon.
White Paper

Making the Bachelor’s Degree More Valuable

Employers, including state governments, are dropping degree requirements for their jobs. Combined with the high cost of college, this has increased skepticism about the value of a bachelor’s degree. Using real labor market data, The Burning Glass Institute has researched where the wage premium of a B.A. still exists. Jeff Selingo and Matt Sigelman interpret the data in this new paper to show where the degree still works, where it doesn’t, and how colleges and universities can redesign their B.A. programs to increase ROI.

Events

Upcoming Events

04.09.2025
7:00 pm

Next Office Hour | Speaking With Teens About College

04.23.2025
10:00 pm

Next Office Hour | How to Find Your Dream School

Scheduling Events

Whether you represent a high-school association of parents and want to tap his expertise in getting behind the admissions process or understanding financial aid or you’re from a college or corporation and want to explore how the future of work will impact education and the war for talent, Jeff harnesses a bank of knowledge from his years monitoring, reporting, and digging deep within the higher ed industry.
Stay up to date with higher ed news and Jeff’s thinking about what’s next!Learn More
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